Milan is one of the international Big Four Fashion Capitals, along with New York, London and Paris, hosting the famous Fashion Week. During Milan Fashion Week, upcoming collections are showcased: autumn/winter fashion collections are showcased in February/March of each year, and spring/summer collections are showcased in September/October of each year.
Milan Fashion Week represents the most interesting occasion for industry insiders, and for the public too, to see and admire the latest creations by the most globally known and acclaimed fashion designers.
This is also the best time of the year for retailers around the world to visit the Italian fashion capital of Milan, and book appointments at the showrooms of their favourite Italian fashion brands.
At Sofashionitaly we have all the expertise to help retailers with selecting the most suitable brands for their target market. We can organise appointments in the showrooms of the selected brands during and before Milan fashion week, and assist, if needed, at every step of the process. Use the form here below if you would like to book an appointment for any Italian brands, or if you would like to receive more information on our services.
During Milan Fashion Week, shows can be followed in presence strictly through invitation, or digitally, via live-streaming on the brands’ online platforms.
The Camera Nazionale della Moda Italiana, which is the organiser of the Milan Fashion Week, offers a complete coverage of the events on its online portal, milanofashionweek.cameramoda.it.
Milan Fashion Week is not just about fashion shows, it is rather more of a totalising and captivating experience that transforms the city into a luxurious stage for exceptional events. Celebrities, models and fashionistas are at every corner of the city with their hypnotic elegance, and the atmosphere is always absolutely mesmerising.
Last but not least, Milan Fashion Week represents the ultimate occasion for getting to know ahead of time the emerging talents in the sector, that is, the future designers that are meant to make history in the fashion system. In fact, the kermesse dedicates every year a special section to emerging and upcoming brands, with special awards for the most interesting and innovative newcomers.
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