Milan Fashion Week: the highlights

The Milan Fashion Week just came to an end few days ago, presenting  fabulous Italian collections for Spring Summer 2023, beautifully designed garments that fashionistas around the world will be able try on next season in the most exquisite boutiques and stores.
With over 200 appointments, between shows and events, and thousands of visitors – buyers, models, photographer…and the many tourists attracted by the typical glamour of the sector – Milan Fashion Week has been an excellent opportunity to restart the Italian fashion industry at a fast pace after the recent difficult years.
Although we appreciated every moment of it, here is a list of our highlights, that is what we loved the most.

Armani

The Spring Summer collection 2023  by Armani was enchanting and wonderful as always. Giorgio Armani lives true to himself with very recognizable designs that remain within a clear stylistic sign, where lightness and natural elegance are predominant. Fil d’Or (Golden Thread)- the name of Giorgio Armani’s  collection – alludes to the abundancy of sparkle, from the use of both   shimmering and luminous materials and details, to bring, as the designer says, a little light in these turbulent days. But it is a soft sparkle, not a loud one, consistent with the classicism and the delicacy that has always distinguished the brand. The Armani show presented more than fifty looks, with elongated silhouettes, fluid lines, in soft  and lightly coloured looks, both in the typical Armani’s neutral tones, as sand and pale grey, and in an unexpected declination of the blue colour in different shades.

Moncler

One of the most memorable events in this edition of the Milan Fashion Week was undoubtedly the Moncler’s show. The brand celebrated its 70th anniversary in the spectacular Piazza del Duomo, kicking off a 70-day program of international events. In honour of the brand’s foundation date, the show involved a total of 1952 people. Musicians, models, and dancers, all identically and choreographically dressed in white with the iconic Maya down jacket.

Gucci
Also surprising was the Gucci show, whose creative director Alessandro Michele explored the theme of identical twins. The designer imagined and realised a show marked by a very theatrical taste, staging 68 pairs of identical twins. The show featured  amazing styles for the next Spring Summer season, mostly centered on a reinterpretation of the late ’70s and ’80s.

Elisabetta Franchi

Elisabetta Franchi displayed an exciting collection, drawing inspiration from the Latin world on the Southern hemisphere. A sensual collection packed with very feminine dresses, relying on the subtle contrast between sexy silhouettes, on the one hand,  and the use of sophisticated neutrals only –  white, cream, beige, chocolate brown – on the other hand. Mini skirts alternate with long ones, featuring fringes as a recurring motive. The geometrical theme and the use of ethnic prints are  pervading the entire collection, gifting it with a sense of tribal elegance.

Moschino

Extravagant and ironic as usual Moschino  has developed an ‘inflatable couture’ theme. The 2023 Spring Summer show by Moschino in Milan, in fact, featured an array of colorful styles of dresses and suits, everywhere accessorized with unexpected beach inflatables details. Because ‘ there’s no freedom without chaos” , as the designer once said.

Tod’s

At Tod’s the Spring Summer 2023  collection offers once again a perfectly classic and wearable wardrobe, devoid of any extravagant accent. And as always, the emphasis is on the exceptional quality of the materials used and the tailoring knowledge.

What is on: Milan Fashion Week

Just few more days and the city of Milan will become a living catwalk, with the presentation of many collections by the biggest names in the fashion industry. From February the 18th to the 24th Milan will host an incredible number of fashion shows, catwalks, presentations, and fashion-related cultural events, bringing exceptional inspiration to all fashion professionals and enthusiasts around the world.
Beside the extraordinary limelight happenings featuring the most famous brands – Gucci, Armani, Fendi and so on – as every year there will also be an interesting section – named the Fashion Hub Market – specifically dedicated to selected emerging designers, who will present to the public their ready-to-wear and accessories collections, with a special focus on the superb Italian traditional expertise in the making of apparels and accessories.
The Milan Fashion Week will also feature the ‘Africa Now’ section, which is an exclusive space offered to the brilliant imagination of new designers from the continent, who were capable of bringing forward the powerful identity of African fashion. This is the second year that the MFW reserves a special interest to emerging African brands, which also reflects the fashion trend rich in wonderful prints, warm colours, and ethnic style that we have all been seeing around (and loving!) so much since a while.
Last but not least, this fashion week edition will have a special eye for sustainability. Most shows set-ups have been made using low-impact, recycled materials; all hosted events will be plastic free, and only recycled paper will be used. One more good reason not to miss the MFW February 2020.

For more updates on MFW 2020 you can visit the official website at http://www.cameramoda.it